Posts By: Aram at Paper Mart

6 Different Types of Fabric and When to Use Them

As the fall crafting season kicks off, look to these types of fabric for project inspiration.

 

Whether you’re a veteran crafter or just trying your hand at the sewing machine for the first time, testing out different materials is a great way to get inspired. After all, the fabric you choose sets the tone for your whole …Continue Reading »

5 Tips to Package and Ship Shoes and Accessories

With our helpful tips, your footwear packaging operation will be a ‘shoe’-in.

According to Shopify, the ecommerce market for shoes is currently valued at $96 billion. With that number projected to rise to a whopping $135 billion over the next four years, it’s clear that now is the time for online retailers who sell footwear to …Continue Reading »

Small Business Branding: Pick the Perfect Color Palette for Your Packaging

The colors you choose to represent your brand play a major role in shaping how consumers relate to your products. Make sure the color scheme for your company’s packaging reflects your core values.

Getting a small business off the ground is no easy task. From sourcing your inventory to deciding on your branding strategy, a lot …Continue Reading »

Paper Mart’s Top 10 Sustainable Packaging Options for Small Businesses

Find sustainable packaging that works for your business and your budget.

 

63% of Americans are hopeful that businesses will help lead the charge for social and environmental activism. Therefore, companies should consider how they can demonstrate their commitment to the issues that matter to today’s consumer. While you can donate a portion of your proceeds to charitable …Continue Reading »

Paper Mart’s Guide to Packaging, Shipping, and Selling Vintage Clothing

Vintage clothing is a favorite among younger shoppers. For ecommerce retailers bringing the thrift shop online, the right packaging and shipping techniques can make all the difference.

 

With one in five Americans actively buying used clothes in 2017, online retailers who sell vintage apparel have a unique opportunity to turn a profit. By marrying the marked-down resale …Continue Reading »

[Infographic] Paper Mart’s 5 Fun DIY Projects with Crepe Paper

Looking to get crafty with crepe paper? Check out our infographic below for five fun projects to try at home (and watch this tutorial for more detailed instructions on how to construct crepe paper flowers).

 

5 Fun DIY Projects with Crepe Paper
Flowers

Whether incorporated into a wedding centerpiece or your springtime decor, crepe paper flowers are elegant …Continue Reading »

Paper Mart’s Top 10 Gift Boxes for Etsy Sellers

Whether your Etsy shop sells jewelry, homemade crafts, or sweets, we have the perfect gift boxes for Etsy sellers.

For online businesses selling one-of-a-kind items, Etsy has emerged as a key marketplace in recent years. For curious customers, the site offers unique gifts and handcrafted home goods that they can’t find anywhere else. Part of the …Continue Reading »

A Small Business Guide to Shipping Perishable Food

For small businesses that are shipping perishable food, making sure orders arrive fresh and ready to enjoy is a top priority.

 

Whatever you sell, packaging and shipping your products so that they arrive in mint condition for your customers is of paramount importance. At a time when the unboxing experience is becoming central for online retailers — …Continue Reading »

Paper Mart’s Guide to Mailing Envelopes for Ecommerce Retailers

Push the envelope on your packaging strategy with this handy guide to Paper Mart’s collection of top-quality mailing products.

 

When you encounter the rare opportunity to give customers a glimpse of your brand’s personality — seize it! Packaging is a great place to start for an online retailer. After all, research shows that online sellers who …Continue Reading »